At Groove Jones, we craft immersive digital experiences that captivate audiences across desktop and touchscreen interfaces. Our cutting-edge solutions are tailored to meet the evolving needs of companies and their advertising agencies, providing innovative ways to engage and interact with audiences.

Touchscreen Development

At Groove Jones, we specialize in developing applications that are intuitive, efficient, and user-friendly. We develop Desktop Apps for robust solutions for brand activations, innovation labs, and permanent location-based experiences. Touchscreen interfaces are becoming increasingly prevalent in public spaces, retail environments, and interactive installations. Our expertise in touchscreen development allows us to create engaging and interactive experiences that captivate audiences and drive results. Whether it’s a touchscreen kiosk, interactive display, or digital signage solution, we design and develop custom touchscreen experiences that leave a lasting impression and drive engagement.

From games to interactive camera experiences to product configurators, touchscreen experiences connect with your customers in engaging ways that resonate with them.

Our Approach

At Groove Jones, we take a collaborative approach to mobile, desktop, and touchscreen development, working closely with companies and their agencies to understand their unique goals and objectives. From concept to deployment, we provide end-to-end support, ensuring that our solutions are tailored to meet the specific needs of each client. With a focus on innovation, creativity, and technical excellence, we deliver immersive digital experiences that captivate audiences and elevate brands to new heights.

Use Cases and Benefits

Touchscreen and interactive displays offer several benefits for corporate innovation centers. Here are some of the key advantages:

Engaging User Experiences: Touchscreen displays provide interactive and immersive experiences, making innovation sessions more engaging and memorable. The ability to touch, swipe, and interact with content naturally and intuitively creates a positive user experience. This can help attract and retain participants’ attention, leading to higher engagement and involvement in innovation.
Enhanced Collaboration: Touchscreen and interactive displays enable more engaging and collaborative team experiences. They allow multiple users to interact with content simultaneously, fostering brainstorming sessions, ideation, and problem-solving activities. This enhances teamwork and promotes a sense of collective innovation.
Improved Presentation and Communication: Touchscreen displays provide a dynamic platform for presenting ideas, concepts, and data. With interactive features, presenters can navigate through content, annotate directly on the screen, and incorporate multimedia elements to deliver more impactful presentations. This facilitates effective communication and helps convey complex information in a clear and engaging manner.
Increased Creativity and Idea Generation: Interactive displays encourage creative thinking and idea generation. Participants can easily manipulate digital content directly on the screen, such as sketches, diagrams, and prototypes. This hands-on approach stimulates innovation, encourages experimentation, and supports the rapid iteration of concepts.
Access to Real-Time Data and Analytics: Touchscreen displays can integrate with data sources and analytics platforms, providing access to real-time information. This enables teams to analyze data, monitor key metrics, and make data-driven decisions during innovation processes. It promotes an evidence-based approach, empowers teams with insights, and helps identify trends and patterns for better innovation outcomes.

Overall, touchscreen and interactive displays enhance collaboration, communication, creativity, and access to information, making them valuable tools for corporate innovation centers. They facilitate the creativity and development of innovative solutions while creating a conducive environment for teamwork, experimentation, and knowledge sharing. From game Apps to business Apps, our development and user experience team has delivered App technologies for some of the most recognized brands in the world.

Our Services

Strategy Planning for an Integrated Campaign
Concept and Creative
User Experience – UI/UX
Design
CGI
Animation
Post-Production and VFX
Interactive Development
Publishing to App Stores
Integrating with an in-store retail experience
Integrating with an on-site activation or experiential event

Below are examples of client case studies showcasing the wide variety of work we have delivered.

Innovation Center Experiences and Permanent Installations

Client: AAON

AAON Inc. is a world leader in efficiently creating comfortable and healthy indoor environments by manufacturing premium HVAC equipment. When AAON began constructing their new 53-foot trailer to be the headline of their new mobile tour, they reached out to Groove Jones to develop high-end interactive tools and demonstrations for their sales team. The Touchscreen Wall features numerous custom-built interactive experiences for salespeople to guide customers through demonstrations. We built an isometric 3d video of AAON’s R&D Lab, the Norman Asbjornson Innovation Center in Tulsa, Oklahoma.

Check out the case study here – https://www.groovejones.com/interactive-touchscreen-vr-experience-aaon-mobile-tour/

Client: T-Mobile

Groove Jones had the opportunity to work with Fresh Wata to design and develop an interactive 3d animation for their client T-Mobile to highlight the capabilities of their 5G network. The customized interactive experience was designed for product demonstrations at their Executive Briefing Center in Overland Park, Kansas City.

Groove Jones provided the following services as part of the production:

Design of original animated content.
The interactive animated video allows the presenter to control the story, select different subjects, and speak or elaborate on a topic.

As for the application design and development, Groove Jones took charge of the following to ensure the application was of high quality:

App Design, UI, and User Experience
Storyboarding, Design, and Look Development
3D CGI Asset creation, Animation, and Visual Effects
Interaction Design and Development
Sound Design

Check out the case study here – https://www.groovejones.com/interactive_3d_animation/

Client: Perot Museum of Nature and Science

The World of Circuits installation at the Perot Museum gives visitors a hands-on way to understand how science and creativity work together. Groove Jones designed the experience to let guests explore sound and pattern creation through intuitive digital tools. The space features a music station and a sand art station, each driven by large touch screens that act as the control hub. At the music station, guests use the touch screen to build digital circuits. They drag and connect effect nodes such as distortion, pitch shift, or flange to shape guitar, bass, and drum tracks. As they experiment, the audio and on-screen animations respond instantly, turning scientific principles into a playful performance.

At the sand art station, the touch screen becomes a design surface where guests set angles, patterns, and movements. Once they finalize their design, a mechanical arm draws it in real sand, transforming their digital choices into a physical piece of geometric art. Through these touch screen interactions, visitors can learn by doing. The experience makes concepts like circuitry, geometry, and cause-and-effect feel accessible, inviting, and memorable.

Check out the case study here – https://www.groovejones.com/perot-museum-world-of-circuits-interactive-experience

Experiential and Event Engagement Apps

Client: Salesforce

For the latest Salesforce Dreamforce activation, GPJ (George P. Johnson) asked Groove Jones to help them create an interactive, multiplayer gameshow to highlight Ford’s customer success story. The interactive game show was centered on telling the story of a customer and their experience getting their dream car, a Ford Mach-E. Around the stage were four digital touchscreen stations, where players participated in the game show. As the spokesperson talked about their story, players would see additional animations and elements on their screen that correspond with the main LED. Check out the case study here – https://www.groovejones.com/multiplayer-gamified-experience-at-salesforce-dreamforce-event-for-ford-customer-success-story/

Client: Invesco QQQ

For the “Recipe for Innovation” activation for Invesco QQQ brought finance-world innovation to life through a cutting-edge touchscreen cooking game built by Groove Jones. The experience turned participants into sous-chefs to Kwame Onwuachi — a holographic chef — letting them compete in a two-player, multi-stage culinary challenge inside a volumetric LED kitchen. Touchscreens drove the entire interaction. Players selected five ingredients — each inspired by a different company within the QQQ ETF — then used gesture-based controls to slice, chop, and prepare their selections. Once prep was done, the holographic Onwuachi “cooked” the dish and players plated it, aiming to match a high-end visual from the custom “Recipe for Innovation” cookbook.

The game delivered entertainment and brand storytelling simultaneously. Hundreds of unique dishes were digitally prepared during the festival, and each player received a photo-worthy image of their creation to share on social media. An integrated AI scoring system added an extra layer of challenge and drove repeat engagement. By blending intuitive touchscreen gameplay, real-time motion controls, immersive visuals, and social sharing, the activation made a bold statement: innovation isn’t just an abstract concept — it’s something you can see, do, and share.

Check out the case study here – https://www.groovejones.com/invesco-qqq-recipe-for-innovation-game-nycwff

Contact Groove Jones today, and let’s craft an unforgettable engagement for your audience – https://www.groovejones.com/contact!